1 Hotel Copenhagen: Where Luxury Meets Sustainability and Loyalty
As I stepped into the vibrant heart of Copenhagen’s Latin Quarter on a typical drizzly October afternoon, I was greeted not by the gloomy weather but by the lush, green oasis of 1 Hotel Copenhagen. This newly opened hotel, nestled within a beautifully preserved 1928 heritage building, instantly transported me from the cobblestone streets outside to a serene atrium filled with plants, natural stone, and warm flickering lanterns.
The hotel, which opened its doors in September, is a testament to the brand’s commitment to sustainability and luxury. Designed by renowned Danish architect Vilhelm Lauritzen, the space boasts expansive windows that flood the interior with natural light, creating a greenhouse-like atmosphere that invites guests to connect with nature. As I checked in, I was surrounded by a diverse mix of travelers and locals, all eager to experience the unique ambiance that 1 Hotels is known for.
1 Hotels, founded by hospitality visionary Barry Sternlicht in 2015, has quickly become synonymous with eco-conscious luxury. With locations in destinations like San Francisco, Brooklyn, and Nashville, the brand continues to expand its footprint, recently adding international locations in Melbourne and Copenhagen. This latest addition reflects the company’s mission to blend sustainability with high-end hospitality, creating an experience that is both indulgent and environmentally responsible.
One of the standout features of my stay was the recently revamped Mission Membership™ program. This loyalty initiative aims to enhance the guest experience while promoting environmental responsibility. Unlike traditional loyalty programs that often rely on points and tiers, Mission Membership focuses on personalized benefits tailored to individual preferences. For example, if you’re a fitness enthusiast, you might receive complimentary wellness classes during your stay, while night owls could gain access to exclusive music events.
What truly impressed me about the Mission Membership program is its commitment to giving back. For every new member who signs up, 1 Hotels partners with the Arbor Day Foundation to plant a tree, contributing to reforestation efforts and environmental sustainability. Members can also choose to donate 1% of their qualifying room rates to one of three partner organizations: the Natural Resources Defense Council, Oceanic Global, or Green Our Planet. This feature allows guests to align their travel experiences with their values, making each stay not just a personal retreat but also a positive contribution to the planet.
During my visit to 1 Hotel Copenhagen, I was eager to see how the hotel’s design and offerings reflected its commitment to sustainability. From the moment I entered my Willow Suite, I was captivated by the blend of luxurious comfort and eco-friendly elements. The suite featured organic cotton linens, energy-efficient amenities, and a filtered water tap, all designed to minimize environmental impact without sacrificing comfort. The hotel’s attention to detail extended to its dining options, with menus at the on-site restaurant, Fjora, highlighting locally sourced ingredients and seasonal specialties.
The culinary experience at 1 Hotel Copenhagen was nothing short of exceptional. Under the guidance of chef Chantelle Nicholson, the restaurant focuses on sustainability while delivering exquisite flavors. I savored a delightful North Sea cod tail paired with locally sourced girolles mushrooms, showcasing the best of Danish cuisine. The hotel also offers unique experiences for Mission members, such as private sauna sessions and guided tours that immerse guests in the local culture.
Throughout my stay, I took advantage of the hotel’s complimentary bike rentals to explore Copenhagen’s charming streets. I visited iconic landmarks like Rosenborg Castle and the colorful Nyhavn waterfront, all while enjoying the crisp autumn air. The hotel’s location made it easy to navigate the city, and I appreciated the opportunity to engage with local businesses along the way.
The Mission Membership program also enhances the overall guest experience by allowing members to communicate their preferences directly through the 1 Hotels app. This innovative approach ensures that each stay is tailored to individual needs, whether that means early check-in, late checkout, or specific room amenities. As someone who values personalized service, I found this feature to be a game-changer.
Reflecting on my time at 1 Hotel Copenhagen, I was reminded of the words of Hans Christian Andersen: “To travel is to live.” My experience at this hotel reinforced the idea that travel can be both enriching and responsible. By choosing accommodations that prioritize sustainability and community engagement, travelers can enjoy luxurious experiences while making a positive impact on the world.
In the decade since its inception, 1 Hotels has set a new standard for blending luxury with environmental consciousness. The introduction of the Mission Membership program exemplifies the brand’s commitment to creating a more sustainable future while providing guests with unparalleled experiences. As I departed from Copenhagen, I felt a sense of fulfillment, knowing that my stay contributed to a greater cause.
For those seeking a travel experience that aligns with their values, 1 Hotel Copenhagen offers a perfect blend of comfort, sustainability, and community engagement. Whether you’re a seasoned traveler or planning your first adventure, consider embracing the ethos of 1 Hotels and explore the world with a purpose.
